On this morning's ride in to work, I happened to see a minor celebrity
on the subway. Sitting in front of the Chevron ad about using less
energy, is the model used in the ad. I'm not sure of this guy's name,
but what an inventive campaign by this company to hire models to bring
their ads to life by hiring the actual models to go around and sit
near their ads. I know I will now start using less energy. Isn't
Chevon already preaching to the choir by putting this ad on mass
transit? Perhaps they should be targeting the thousands of millions
clogging up the highways in their Hummers.
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